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Metaverse June 5, 2022

Cult helps businesses enter the metaverse

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An independent creative agency known as Cult Futures has announced that it will soon be launching a virtual hub with the intention of assisting brands as they make their entrance into the metaverse.

The purpose of the online space, which will be known as Dirty Laundry and will be created in collaboration with the Web3 platform Spatial, is to serve as a central location for educational events, presentations, and exhibitions that will assist fashion, beauty, and luxury brands in the world of digital commerce.

Its launch aims to help brands overcome the potential fear and confusion they may have over the metaverse.

Cult and Spatial will host a series of virtual events designed to tackle these challenges via the community-driven platform. These events will help brands overcome their fears and confusion.

The first public event that will be held in the space will take place on June 3, and it will consist of a showcase of a curated non-fungible token (NFT) collection called “The Senses.” This collection was made by the creative team at Cult. One-on-one brand masterclasses in the space will follow the initial Cult internal training events and showcases that will be co-run with Spatial. The first topic of discussion will be the opportunities that the metaverse presents for brands, and these masterclasses will eventually become a regular event series.

Both parties have stated that they intend to carry on collaborating with one another in the development of future interactive experiences, with an emphasis on both ecological responsibility and broad participation.

Charlotte Bunyan, chief strategy officer at Cult, was quoted in a press release as saying that the company’s Cult Futures division is “redefining the future of creative marketing in beauty, fashion, and luxury.”

Bunyan continued by saying, “The Metaverse has the potential to offer the utmost in self-expression, but it is not yet accessible to everyone and does not include everyone.” This is going to change as a result of a series of events, pilots, and insight presentations that are going to be run by Cult Futures. These will involve working together with new and different creators from the metaverse in order to reimagine the ways in which consumers can interact with fashion, beauty, and luxury brands.

MetaNews.

Michelle D. Madsen graduated from the University of Westminster and has been deeply involved in the world of finance ever since. She has worked as a Broadcast Journalist hosting various news shows and informative webcasts about the financial markets. Since 2004 she has also been writing for MetaNews daily, her attention to detail, and her in-depth knowledge of the financial markets have led her to cover Foreign Exchange and commodities. The world of finance has changed in the last few years with the introduction and rising popularity of cryptocurrencies and the Metaverse. She has in no means been left behind, adding this to her bank of intellect and is now also an expert in cryptocurrencies. For the last ten years, Ms. Madsen has been engaged in the financial market. She has notedly written a great number of incredibly informative reviews for the crypto, NFT and the Metaverse. Her wealth of knowledge has enabled her to become a leading expert in the field. She continues to inform the public writing up-to-date, thorough reviews for the readers of MetaNews as she has for the last decade.

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Metaverse

Wolfofsol is a community-based new NFT project

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On the Solana blockchain, a unique 3D collection of 5555 wolves will be released to change the blockchain, Wolfofsol. The project is created “by the people, for the people” and is intended to provide the project holders with the greatest potential benefit.

“Currently, a significant issue with NFTs is that each blockchain has its own marketplaces and information about different NFT projects is disorganized and dispersed. We intend to bring order back to the organization.”

The objective of the initiative is to permanently alter the NFT industry. They portray themselves as the first genuinely multi-chain NFT platform on which users would be able to navigate various blockchain measurements and datasets. Additionally, they will be able to purchase, bid on, or sell NFTs from various collections.

Fve days prior to the private strike, the team will activate two hidden channels on the project’s Discord server to collect the whitelisted email addresses of ALPHA and BETA pack members.

At this time, the team will ensure that every address on the whitelist has been picked, and the rollout will begin: everyone will be able to exchange Wolf of Sol NFTs for 2 SOL each wolf. As soon as the hit is complete, the team intends to list Wolf of Sol on the main secondary markets in the Solana ecosystem (MagicEden and Solanart).

“Our initiative is made by the people for the people, and we want to provide our holders with as much as possible. Therefore, one hundred percent of the income from secondary market sales will be transferred to our holders who staked their claim on the work “”wolf

Beginning with Yellowstone National Park and Bithope, the project will conduct a huge annual charity drive each year. “We will give a portion of the proceeds from the sale of Solana via nps.gov and bithope.org. The community will determine which active campaign receives funding.”

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Metaverse

SMU enters the metaverse with new programs

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Through its professional education arm, the SMU Academy, Singapore Management University (SMU) has established two new programs concentrating on two of the most anticipated components of Web 3.0: decentralized autonomous organizations (DAO) and the Metaverse.

The purpose of these programs is to train a wide variety of people interested in Web 3.0 for the future generation of the Internet.

The two introductory programs “Understanding DAO” and “Diving into the Metaverse” were developed in partnership with TechFin Consulting to help professionals and business leaders understand the fundamentals of DAO and the Metaverse, as well as identify opportunities for the application of technologies such as non-fungible tokens (NFT) and blockchain in their respective industries or organizations.

The inauguration of these two projects reflects Singapore’s dedication to fostering the Web 3.0 ecosystem and community, as well as the emergence of a new wave of Web 3.0 technology. The programs will benefit inquisitive minds, demystify the fields of DAO and metaverse, and serve as a launching point for their Web 3.0 journey. Participants who wish to explore employment prospects in the fast-paced and competitive Web 3.0 industry can enhance their credentials by earning an SMU-issued certificate upon program completion.

Mr. Jack Lim, the SMU Academy’s executive director, stated, “The first step in broadening society’s understanding of what Web 3.0 entails is training our workforce with the expertise to grab these new opportunities, boost creativity, and propel a wave of developing technologies. Early participants in the metaverse will gain the benefits of early acceptance, allowing them to claim a larger share of the metaverse’s entire market and culture as it becomes more common. With its extensive linkages to academia and business, the SMU Academy is well-positioned to provide a comprehensive set of organized training to create new talents, skills, and mentalities in developing sectors and new frontiers.”

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Metaverse

eBay files new metaverse trademarks

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eBay is the most recent consumer brand to show interest in the metaverse, having filed multiple trademark applications for various products in the field.

The organization has submitted applications for non-fungible tokens (NFTs), NFT exchanges and NFT transactions, virtual goods markets, and online retail stores with both actual and virtual items. The United States Patent and Trademark Office (USPTO) received the application on June 23.

The application was announced on Twitter on June 28 by trademark attorney Michael Kondoudis.

The application overview reveals that the eBay metaverse company intends to offer items such as an interactive website that enables customers to interact with digital assets on the blockchain. Additionally, the company intends to provide exchange services for NFTs.

Notably, eBay’s foray into the metaverse could expand the company’s operations and attract new clients throughout the current economic downturn. Despite being a pioneering marketplace, Finbold reported that the company’s stock was downgraded on June 28 after losing almost 30 percent of its value since the beginning of the year.

More businesses are entering the metaverse. Amazon, one of the main competitors of eBay, has also demonstrated interest in the metaverse by announcing plans to improve its customers’ experience via Amazon View, a virtual augmented room. The product provides users with a 3D representation of their home’s floor plan.

The majority of brands across industries are interested in metavers, primarily due to the necessity to boost customer contact. Mars Inc., the greatest chocolate company in the world, recently submitted an NFT application for its iconic M&M trademark.

McDonald’s and KFC are two additional corporations with an interest in the metaverse. In May, DeLorean Motor Company also submitted two NFT trademark applications.

The number of NFT-related trademarks in the United States surpassed 4,000 between January 1 and May 31, 2022, according to a report by Finbold.

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