In this article, we will explain the easiest way to buy Google shares online in steps and discuss the shares performance of this internet company.
When you hear Google, most people associate it with the most popular and widely used search engine in the world, and that’s not wrong. Google.com racks in approximately 8.7 billion visits each month, according to Similar Wed, which easily makes it the most visited website worldwide.
However, Google is actually much more than just a search engine. The company provides a broad range of web services, mobile app services, e-mail (Gmail), cloud services for businesses and consumers, GooglePlay store, YouTube, a news aggregator, a web browser (Google Chrome), self-driving cars, mobile devices (Google Android), computers, and language translation services.
As you can probably assume, Google’s shares is one of the best sharess to own in this day and age as a result of the wide range of services and applications that are sweeping the virtual market. So, if you are thinking about investing in Alphabet (Google) shares, we don’t blame you at all and luckily, you have come to the right place. Inside this article, we will be outlining the easiest way to invest in Google shares and provide essential information regarding the company’s shares and its performance in the market.
In This Article:
How To Buy Google Shares Online In 3 Easy Steps
3. Buy Google Shares
Search for Google shares, specify the number of shares you want to purchase, and click ‘buy’.
Where to Buy Google Shares Online
Here are our top recommended regulated brokers that allow you to buy Google Shares.
Highlights Plus500 is a globally-regulated broker offering to trade on more than 2,500+ leveraged CFD instruments commission-free covering Forex, Commodities, Indices, Shares, Options and Cryptocurrencies.
Licenses ASIC, CySEC, FCA, FSB, ISA, MAS
How to Purchase Google Shares Online from Plus500
Below you will see a process on how you can purchase Google shares with Plus500. However, if you do choose to do this with another brokerage then the process does not change all too much. It is important to note that you have to have an account and verified identity before purchasing any shares via Plus500.
Step 1: Search for Google Instrument
To find the Google Shares via Plus500 you need to first search ‘Alphabet’ in the search bar and then click the top result that it suggests.
Step 2: Click ‘Buy’
To populate the order form, simply click the ‘buy’ button.
If not yet registered, Select Account Mode.
Step 3: Set-Up Order and Buy Google Shares
Now there will be an option to place an order. If you are certain about purchasing Google shares, then ensure that this option is set at ‘buy order’.
Below is a number of other things you will need to enter:
- Amount you want to buy: You do not have to purchase entire Google shares, so simply decide on the amount that you personally are looking to invest.
- Set Rate: If you’re content with the market price, you may leave the order box as it is. However, if you’re looking to enter in at a particular pricing range, you can go and change this to ‘limit order’.
- Stop Loss: This allows you to decide what price you want to close your order at if the markets are to head South against your favour.
- Take Profit: This will allow your profits to lock-in by themselves if you have a particular target price that has come to mind.
Lastly, the final step is to press ‘Buy’ and voila, you have purchased a Google Shares.
Why Should you Invest in Alphabet (Google)?
The obvious answer for why you might consider investing in Alphabet (Google) shares is its dominant force in the virtual market, including online advertising, which is rapidly expanding. Google, along with Facebook, is one of the most powerful marketing tools available in the world today. It could be easy to assume that the future for Google and its subsidiaries looks very promising, taking into account that Google is the largest and most effective search engine in the world, with YouTube coming in a close second, which is also owned by Alphabet Inc.
Also, as previously mentioned, Alphabet (Google) is way more than simply just a popular search engine. The company continues to make strides towards expanding its services to new fields and regions all over the world. In recent years, Google has allocated many of its resources in developing new products and applications, including Google Maps, Google Assistant, Android, YouTube, Google Chrome, Google Drive, Google Analytics, Google Translate, Google’s autonomous car, Google Play, Google Music, etc
Google Continues to Grow
As of 2017 annual reports, 86% of Alphabet’s revenues came from performance advertising through user clicks using Google AdSense, Google Ads and brand advertising. 53% of that total revenue number came from international operations, which translated to a total revenue of $110,855 million and a net income of $12,662 million.
As of 2019, Alphabet was ranked number 15 on the Fortune 500 list of the largest corporations in the United States by total revenue and on January 15, 2020, Alphabet became the fourth US company to reach a total market value of $1 trillion, entering the Trillion-dollar club for the first time. Today, Alphabet is the world’s fourth-largest technology company by revenue and one of the most valuable companies worldwide.
Recent reports of first quarter earnings in 2020 for Google revealed a revenue of $41.2 billion, a net income of $6.8 billion, and earnings per share (EPS) of $9.87. While Alphabet Inc. has surpassed expected revenue estimates, it fell short on meeting analysts’ mark on expected earnings. As a result, Alphabet shares continue to increase as numbers include how the company has been impacted by the Coronavirus pandemic.
Diversification Business Strategy
Also, as previously mentioned, Alphabet (Google) is way more than simply just a popular search engine. The company continues to make strides towards expanding its services to new fields and regions all over the world. While many companies or divisions formerly part of Google have come subsidiaries of Alphabet, Google remains the umbrella company for all of Alphabet’s internet-related businesses. These include the household names YouTube and Google Search, as well as the extremely popular Android mobile operating system.
In recent years, Google has allocated many of its resources in developing new products and applications, including Google Maps, Google Assistant, Google Chrome, Google Drive, Google Analytics, Google Translate, Google’s autonomous car, Google Play, Google Music, etc.
Google Aims to Become a Dominant Force in Artificial Intelligence (AI)
If you are a believer in Artificial Intelligence (AI) technology and its potential ability to change the world, then Alphabet (Google) is also something you should believe in. Last year, the company announced their open source platform for machine learning known as TensorFlow. In October, Google announced groundbreaking advancements when it reached revolutionary milestones in its quantum computing.
Details About Alphabet (Google) Shares
Company and Shares History
Google originally started as a research project by Larry Page and Sergey Brin at Stanford University in Stanford, California in 1996. It was officially founded on September 4, 1998 in Menlo Park, California. Page and Brin accidentally named the company Google, after an accidental misspelling of the word Googol, which refers to an infinitely large number. Prior to this, original name of the company was BackRub.
The company went public on August 19, 2004 and over 19,605,050 sharess were issued on the NASDAQ shares exchange, priced at $85 per share. On August 18, 2005, another 14,25,265 shares were offered to the public. In 2014, Google created two classes of shares; Class A Shares (SYMBOL: GOOGL) and Class C Shares (SYMBOL: GOOG). The main difference between Class A and Class C shares is that Class A allows you the right to participate in voting, whereas Class C does not allow you voting rights.
On August 10, 2015, Google Inc. Announced plans of restructuring Google to create a cleaner, more accountable platform. With plans for the new public holding company, they announced the new company name as Alphabet Inc. At that time, Google shares was converted to Alphabet shares and the company restructuring included moving subsidiaries of Google to the new company, Alphabet, narrowing the scope of Google.
Alphabet retains Google Inc.’s shares price history and continues to trade under Google’s former ticker symbols “GOOG” and “GOOGL.” Both of these classes of shares remain major shares market indices, such as the S&P 500 and NASDAQ-100.
Alphabet (Google) Shares
Alphabet Inc. is an American multinational conglomerate based out of Mountain View, California. Its creating was part of a restructuring of Google in October 2015, at which time it became the parent company of Google and several former Google subsidiaries.
As of 2019, Alphabet was ranked number 15 on the Fortune 500 list of the largest corporations in the United States by total revenue. On January 15, 2020, Alphabet became the fourth US company to reach a total market value of $1 trillion, entering the Trillion-dollar club for the first time. In the first quarter of 2020, Google’s total advertising revenues rose to $33.76 billion from $30.59 billion in 2019.
As previously stated, 82% of Alphabet’s total revenue is comprised of Google advertising, as of 2019. While this is an enormous strength, an even bigger draw might be the company’s expansions in the technology industries of cloud computing, Artificial Intelligence (AI), self-driving cars, and operating systems.
In recent years, Google has been part of the FAANG shares group, a term that was coined by Jim Cramer, the host of Mad Money on CNBC. FAANG refers to the shares of five big tech American companies: Facebook (FB), Amazon (AMZN), Apple (AAPL), Netflix (NFLX); and Alphabet (GOOG).
There are industry speculations that Google shares is slightly overpriced, however the company has proven its resilience and massive growth expansions over the years. Today, Alphabet is the world’s fourth-largest technology company by revenue and one of the most valuable companies in the world.
2020 Coronavirus Effect On Google Shares
Like most other companies, the coronavirus pandemic has definitely impacted Google, however, Alphabet remains one of the largest and most valuable companies int the entire world. Although COVID-19 is negatively impacting Google and YouTube in regard to advertising, which has resulted in a decrease in its shares price, the company’s revenue continues to be on an upward stride.
Should I Purchase Alphabet (Google) Shares?
The companies proven resilience and exponential expansion might be enough to dispute any speculation of Alphabet (Google) shares and its pricing. Alphabet shares prices remain near an all-time high of $1530.74. History has shown us that all-time highs are typically followed by new all-time highs, making this an extremely attractive investment option.
Bottom line, Google is one of the largest and most valuable companies in the entire world and has been able to resist being largely affected by economic slowdowns compared to other industrial companies. That being said, Alphabet (Google) shares, like any other shares, comes with some risks as well. We also suggest using strict risk-reward strategies and stop-loss orders when investing with this company.
As always, we suggest conducting your own thorough research of any company’s you may potentially invest in before handing out any money. You should always regularly check daily news, market trajectories, shares growth analysis, investment predictions, etc. to be sure you are investing in the company that is best for you and your future investment goals. It is important to be well-informed because of the grave impact a poor investment decision can potentially have on the future of your finances.
How much were Alphabet (Google) sharess originally?
When Google went public in 2004, the company offered its shares at a price of $85. One year after the initial IPO, on August 18, 2005, Google announced another round of public offering at a market price.
Is Google and Alphabet the same company?
In 2015, Google renamed itself to Alphabet and created a subsidiary company called Google. Alphabet Inc., in fact, is run by Google’s co-founders Larry Page and Sergey Brin and has additional businesses that include Waymo, X Development, Calico, Nest, Verily, Fiber, Makani, CapitalG, and GV. When you buy GOOG shares, you are in fact buy Alphabet incorporation.
Does Google (Alphabet) pay dividends?
At the time of writing, Google (Alphabet) has never paid a dividend to its shareholders. One of the reasons for not paying dividends to its shareholders is the company’s desire to continues its growth and expansion, meaning, the company prefers investing its profits rather than paying dividends.
What shares exchange is Alphabet (Google) shares listed on?
Both Alphabet Inc Class A (GOOGL) and Alphabet Inc Class C (GOOG) type of sharess are listed on the NASDAQ exchange.
What is the symbol for Alphabet (Google) shares on NASDAQ?
Alphabet (Google) has two symbol tickers that represent two different share classes: Alphabet Inc Class A (NASDAQ: GOOGL), and Alphabet Inc Class C (NASDAQ: GOOG).
Can I short Alphabet (Google) shares?
Yes, you can. CFD brokers such as eToro and Plus500 allow you to short-sell sharess, including the Alphabet (Google) shares.