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Metaverse December 26, 2021

ThirdEye aims at ESG solutions for Metaverse’s applications



ThirdEye, a leader in augmented and mixed reality (AR/MR) enterprise solutions, announces its Carbon Footprint AR tracker. Aiding in environmental sustainability through its augmented and mixed reality platforms. The team is assisting in the reduction of greenhouse gas emissions in support of the EPA’s aim of a carbon-neutral green future.

Global traffic was drastically decreased as a result of the COVID-19 epidemic. Illustrating the impact that travel has on our globe on a regular basis. According to the EPA, the transportation sector – which includes vehicles, trucks, commercial aviation, and railroads. Contributes the most to anthropogenic U.S. greenhouse gas emissions, accounting for 29 percent.



ThirdEye is helping to keep the need for global transportation at an all-time low

ThirdEye is assisting in keeping global transportation demand at an all-time low. Organizations have reduced the requirement for employee travel to onsite sites while boosting cost savings by employing ThirdEye’s augmented and mixed reality remote telepresence technologies, such as RemoteEye. Reduced staff travel saves money, according to ThirdEye’s new ROI Calculator.

“A Carbon Footprint Score for any organization that uses our RemoteEye platform is a future roadmap item for our RemoteEye platform”. ThirdEye Founder Nick Cherukuri said, “The score will be utilized to highlight how much the company is helping to bettering the environment through the usage of AR.”

“Not only are AR and MR teleconferencing platforms cost-effective because they need less travel. However they also save a lot of carbon by allowing people to exchange knowledge and operational workflows”. With augmented and mixed reality, we can offer education and telehealth to underserved places all around the world.

Furthermore, our HIPAA-compliant RespondEye platform enables doctors to view exactly what health problems a remote patient is experiencing at any time and from any location. In addition provides proper diagnoses, treatment care instructions, and additional professional medical advice to patients and stand-in caregivers. The possibilities with blended reality are infinite.”

The introduction of multi-dimensional 3D models into corporate and consumer landscapes is another benefit of AR and mixed reality

The incorporation of multi-dimensional 3D models into business and consumer landscapes is another long-term benefit of augmented and mixed reality. ThirdEye’s technology reduces the requirement for inventory, equipment, and other tangible assets by using immersive holographic replicas.

Organizations can save production emissions and expenses by replacing these products with digital replicas of themselves.

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Restaurants Engaging Customers in the Metaverse



Restaurants Engaging Customers in the Metaverse

A host of restaurant chains are now in the metaverse, leveraging the virtual world to improve brand engagement.

In 2022 most major U.S. brands moved to protect their brand rights and applied for metaverse trademarks. Not all of them followed through with products. Here are the restaurants that made good on their intention to enter the virtual plane, offering everything from loyalty bonuses to virtually hosted wedding ceremonies.


In April this year, Wendy’s was among the first eateries to jump into the metaverse. The Wendyverse features a communal town square and a basketball court where players can shoot burgers instead of basketballs. In April, the company doubled down on its Wendyverse and added a new location; Sunrise City. 

“In the metaverse, you can’t just slap a logo on something and call it a day,” said Carl Loredo, Wendy’s chief marketing officer. “You need to give consumers an immersive opportunity to interact with the brand, so they want to come back for more.”

The Wendyverse is part of Meta’s Horizon Worlds.


Chipotle is another early adopter of the metaverse, establishing a presence in Roblox in October 2021. The company now has its own burrito-building game. The first 100,000 players to roll up a fat one earned a free entree as a reward.

Jimmy John’s

Sandwich chain Jimmy John’s has also gone virtual, joining the well-established virtual community of Decentraland. Once inside, customers can build their own virtual sandwich. The best virtual sandwich became an ordering option on Jimmy John’s menu.

Restaurants Engaging Customers in the Metaverse

Taco Bell

Taco Bell is another restaurant chain that opted to enter the metaverse via Decentraland. The restaurant invited couples to tie the knot in Taco Bell’s Metaverse Wedding Chapel in August. If that sounds good to you, MetaNews regrets to report that a lucky winning couple has already been found.


When there’s no more room for Starbucks in the real world, the coffee shop chain will conquer the metaverse. The brand launched Starbucks Odyssey in September, allowing Starbucks reward members to buy and trade non-fungible tokens (NFTs). To lower the barriers to entry, the Starbucks Odyssey is available to anyone via the Starbucks rewards app on their phone.

Wow Bao

Rounding up the list is Wow Bao, offering a metaverse experience and an NFT membership program via its app. The restaurant chain will also provide a virtual ordering experience through its metaverse, with food delivered to your home address in the real world.


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Metaverse Investing: Tokens or Stocks?



The metaverse is currently a hot topic, and with good reason. It is expected to grow by up to 48% per year until 2029, making it a highly lucrative sector to invest in.

As a result, businesses in social networking, gaming, and cloud computing also stand to benefit from the increased interest in the metaverse.

Metaverse tokens or stocks?

One way to invest in the metaverse is through metaverse tokens, which can be used as a form of investment in shares of a metaverse company. Another option is to invest in the metaverse space through virtual land purchase or acquisitions of digital assets.

Three companies that are well-positioned to benefit from the growth of the metaverse are Nvidia, Advanced Micro Devices (AMD), and Match Group (MTCH).

Nvidia is a US corporation that designs graphics processing units (GPUs), application programming interfaces (APIs) for data science and high-performance computing, and system on a chip units (SoCs) for the mobile computing and automotive markets.

Omniverse another metaverse

Nvidia is expected to benefit greatly from the growing interest in the metaverse in 2023, thanks to its “Omniverse” platform, which allows users to create and design items for the metaverse. The market is expected to contribute billions of dollars to Nvidia’s earnings in the long term as the sector grows.

Advanced Micro Devices (AMD) is another US-based company that makes semiconductors. Its chips are used in data centers and are suitable for end products.

While AMD is not directly involved in the metaverse, it is expected to benefit from the growing demand for its products from crypto miners. As mining increases, so will sales for AMD, making it a sort of “shovel manufacturer” for the metaverse.

Tinder-owner on a roll

Match Group (MTCH) is a group that dominates the online dating industry including the overly popular dating app Tinder, with a market share of over 60%. It has a significant asset portfolio in the industry and generates significant free cash flows, equivalent to around 28% of its sales.

Its recent announcement that it will invest in a dating metaverse and a virtual currency means that it will naturally benefit from the buzz around the metaverse. By encouraging virtual encounters, the company will be moving away from its core business of encouraging offline relationships on its platform.

Worth considering

In conclusion, we believe that the metaverse is a highly promising area with a lot of potential for growth. Investing in metaverse stocks can be a great way to take advantage of this growth.

The three companies mentioned above are well-positioned to benefit from the growth of the metaverse and are worth considering for investment. In any case, its important to understand the value of the security before allocation and funds to the said asset. One needs to carefully study and analyse their fundamentals to determine whether one is making a sound investment decision.


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Metaverse Runner-up in Word of the Year Vote



The word metaverse

Metaverse claimed second place in the Oxford Word of the Year 2022, losing out by public vote to the eventual winner ‘goblin mode.’

Three hundred thousand people cast their vote in the competition with goblin mode the favorite among the voting public. According to the Oxford University Press goblin mode is a slang term that is “a type of [behavior] which is unapologetically self-indulgent, lazy, slovenly, or greedy, typically in a way that rejects social norms or expectations.”

Goblin mode first emerged as a phrase in 2009 but witnessed a small resurgence in popularity in February and March of 2022. 

Metaverse usage over 2022

The popularity of the word metaverse over time

Metaverse more popular by usage

This year marked the first occasion the Oxford University Press opened ‘Word of the Year’ to a public vote. Goblin mode proved popular in the poll, but second-placed ‘metaverse’ is by far the more popular word by usage.

Oxford University Press gauges word popularity by frequency per million (FPM) tokens, measuring how many instances there are of the keyword per million words.

Goblin mode reached the height of its success in March with a FPM of 0.16. In February the FPM of goblin mode was just below 0.12. Goblin mode remained at or around 0.02 for the remainder of the year.

February was the best performing month for metaverse with a FPM in the 30-34 range, making it between 175-212 times more popular than goblin mode. The FPM of metaverse never fell below 10 for the entire year.

Last year, Oxford University Press selected “vax” as its word of the year. At its peak vax enjoyed a FPM in the 3-3.5 range

The internet knows what is best

In 2016 the British Government asked the public to vote on a new name for a $287 million state-of-the-art polar research ship. The voting public resoundingly voted for the name “Boaty McBoatface.”

Having sought the wisdom of the crowd, the British government went on to christen the ship the RSS Sir David Attenborough.


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